DESIGN + MEDIA + PRINT FIRM

INSIDE THE MIND OF STANLEY HAINSWORTH

INSIDE THE MIND OF STANLEY HAINSWORTH

Stanley Hainsworth has been the creative director at Nike, Lego, and Starbucks—all brands that have become iconic through good design. He just finished designing the new Gatorade bottle, too. Hainsworth clearly…

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HOW TO START YOUR OWN CLOTHING LINE – THE COMPLETE GUIDE

HOW TO START YOUR OWN CLOTHING LINE – THE COMPLETE GUIDE

STEP 1. Market Research Conducting market research is crucial to the success of your line. You need to determine what trends are popular, what styles are selling, what category does your concept fit into, what demographic age group does the

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VIDEO PILE: WHAT IS BRANDING?

VIDEO PILE: WHAT IS BRANDING?

Wondering what branding really means? Take a few minutes to watch the following videos on Branding & Psychology. LIKE WHAT YOU SEE? SUBSCRIBE FOR FREE! We’ll send you FREE articles from our online magazine. No junk. Just some inspiration, tips

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THE MOST EPIC AIRLINE SAFETY VIDEO EVER MADE

THE MOST EPIC AIRLINE SAFETY VIDEO EVER MADE

This is a great example of a company that thinks outside the box. If  you thought some of your flight attendants were funny, Think again. This airline company crafted a safety video that takes you into the Hobbit world. Official airline

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HOW TO PREPARE A LINE SHEET

HOW TO PREPARE A LINE SHEET

When approaching retailers you’ll need, among a few other things, a line sheet to show what your line has to offer. A line sheet shows all your t-shirt designs and info on buying them wholesale. This can also come in the form of a catalog.

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BENCH FIX HAIRSTYLING PRODUCTS

BENCH FIX HAIRSTYLING PRODUCTS

Here is a great marketing ad campaign. You think this trend will start catching on? Advertising Agency: TBWA\Santiago Mangada Puno, Makati City, Philippines Creative Directors: Melvin Mangada, Marci Reyes Associate Creative Director: Ali Silao Art Director: Ronald Carlo Banares Copywriter: Marci Reyes Photographer: Jay Tablante Print Producer: Dennis

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5 TIPS FOR DESIGNING AN EFFECTIVE BUSINESS WEBSITE

5 TIPS FOR DESIGNING AN EFFECTIVE BUSINESS WEBSITE

It doesn’t matter what you sell or how big your company is – every business needs to have an effective presence on the web. Your blog or website will often be the first place potential customers go when researching your

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WHY PRINT MARKETING IS ESSENTIAL

WHY PRINT MARKETING IS ESSENTIAL

To most business owners, marketing their business is one of the most important, and at the same time, hardest things they have to face day-to-day in running their enterprise. With customers getting more and more cautious in the items they

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DUREX OLYMPIC BILLBOARD

DUREX OLYMPIC BILLBOARD

Now this is how you use “real-time” marketing to create clever and memorable advertising. Durex’s new Olympic billboard reads, “Usain- not every man wants to be the fastest in the world. Of course, Usain Bolt is a Jamaican sprinter and a five-time World

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5 SUCCESSFUL BRAND STRATEGY VIDEOS

5 SUCCESSFUL BRAND STRATEGY VIDEOS

So what does it take to have a great branding strategy? Many busineses ask themselves the same question. Sometimes listening to the opinions and lessons of others can help, especially when its advice from some of the most successful marketing

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