Facebook acquired Instagram for $1 billion and everybody gasped. Between Mark Zuckerberg’s new account balance and 80 million Instagram users, you’d think this would be a reasonably trustworthy indicator that photo sharing is a somewhat powerful communications tool. Because what
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Now this is how you use “real-time” marketing to create clever and memorable advertising. Durex’s new Olympic billboard reads, “Usain- not every man wants to be the fastest in the world. Of course, Usain Bolt is a Jamaican sprinter and a five-time World
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It appears as though Fed Ex is taking the lead to DHL. Now take a closer look and you’ll notice it’s actually just a part of their ambient advertising campaign. How clever! Enjoy! Advertising School: Miami Ad School, Hamburg, Germany Creatives: Thomas
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Check out these fun and creative ads for the 2010 Calgary Farmers’ Market. Advertising Agency: WAX, Calgary AB, Canada Creative Director: Joe Hospodarec Art Director: Brad Connell Copywriter: Tim Anderson Photographer: Ken Woo Published: June 2010 Via: Ads of the World LIKE WHAT YOU SEE?
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We just came across there Mercedes Benz Feb 2011 ads and they are refreshingly creative and unexpected in the auto industry. The ad text reads: LEFT BRAIN: I am the left brain. I am a scientist. A mathematician. I love
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Check out a few of the clever ads for Hiltl Vegetarian Restaurant. Advertising Agency: Ruf Lanz, Zurich, Switzerland Creative Directors: Markus Ruf, Danielle Lanz Art Director: Isabelle Hauser Copywriter: Andreas Hornung Photographer: aschmannklauser.ch UPDATE: What a bummer. It was just brought to our attention that the “clever” Hiltl
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As photographers we know what it takes to do a photo shoot, so we love seeing the behind-the-scenes footage especially of companies like Nike. Here is an inside look at one of Nike’s 2011 “Make Yourself” photo shoot featuring (in
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Postcard marketing is one of the oldest methods of marketing. Its concept is simple, but can be quite effective. It is just sending out your message to your mailing list on a postcard. Postcard marketing is a powerful and cost
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This is a great example of car advertising… with a twist. IAMS Pet Food used a plastic tail as a windshield wiper so that it would “wag” from left to right as if the dog was happy. Most importantly it was
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For the 2011 ING New York City Marathon, Asics came up with a concept that would allow fans to “truly experience a champion marathoner’s 26.2 mile race. They allowed anyone to compete against Olympic marathoner, Ryan Hall for just 60
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